"What you do makes a difference, and you have to decide
what kind of difference you want to make."
Jane Goodall
It was our first event and we could not be happier to have taken part. Many thanks to the organizers, as the entire event exceeded our expectations. We will definitely be back! Thank you!
Francisco Ortiz
Bravent
It is fantastic to have an event that focuses specifically on the challenges hotels face and seeks to present current topics and suitable solutions. An enriching experience for both hotels and suppliers.
Ricardo Magalhães
Sitecore
A fantastic gathering of colleagues and suppliers. The perfect environment to learn and contribute.
Irene Sanchez
SmartRental
The best event of the year! Spectacular! Incredible organization.
Pedro Sánchez Maldonado
Maarlab.
First of all, on behalf of SIHOT, I would like to extend our sincerest congratulations on the excellent organization of ÁgoraTech 26. It was an enriching and highly productive experience. For SIHOT, the event significantly contributed to generating new professional contacts with hoteliers, fostering more effective engagement in a relaxed environment compared with traditional trade shows. ÁgoraTech also stands out for encouraging networking and personal relationships through collaborative and participatory activities.
Sonia Cervera Delgado
SIHOT Iberia
AgoraTech 2026 exceeded all our expectations. As a hospitality technology team, we found exactly what we needed: innovative solutions, real-world use cases, and strategic connections with partners who are transforming the industry. Without a doubt, it is an investment worth every minute. — Valéry Monestina, IT Project Manager, Hodelpa Hospitality
Valery Monestina Ureña
Hodelpa Hospitality
An outstanding professional experience and also highly rewarding on a personal level. Two very productive days filled with learning, opportunities, and valuable updates.
Rafael Lizárraga Rocha
HiPICK Hotel Management
Everything was perfect, I didn't find anything missing.It has been a very positive experience. Connecting with so many hoteliers, learning from their knowledge and experiences in the sector, and seeing such interesting tools firsthand helps provide a much broader view of the market.
Ana de los Reyes
Casual Hoteles
Without a doubt, this is the event where it is easiest to do business with technology providers. Thank you very much!
Dario Martinez
Axel Hotels
This was our first year and we are very pleased both with the experience and the initial results. The format is spectacular, creating genuine human connections between decision-makers and the companies driving a paradigm shift in hospitality across Spain and Latin America.
GONZALO PINTADO GARCIA
LIKES TELECOM
ÁgoraTech is the best one-to-one event I have attended in recent years. The quality of the meetings, the profile of the participants, and the depth of the presentations make it a high-value experience that is difficult to find elsewhere.
Riccardo Galli
Evenia Hotels
The event has been highly worthwhile, especially because of the 1-to-1 meeting format, which enables direct and productive contact with suppliers and companies in the sector. The selection of participating companies was outstanding, bringing together leading hospitality technology firms and offering a comprehensive view of the latest developments, trends, and solutions available to the industry. It is an excellent format for establishing first contact with a large number of companies in a short period of time, facilitating the exchange of ideas, identifying opportunities, and building new professional relationships. Overall, a highly recommended event due to both the quality of the attendees and the effectiveness of its format.
Moisés Barbero
Hipotels Hotels & Resorts
My first time at ÁgoraTech, and certainly not my last. It is the perfect combination of work and networking, and you get a tremendous amount out of it.
Jose Santiago
Ibersol
With only a few editions, ÁgoraTech has already made it into my top events. Bringing together hundreds of hoteliers and dozens of technology companies in one place creates a breeding ground for ideas, conversations, and knowledge that I do not want to miss.
Maria Serra
Zafiro Hotels
An excellent event where you can share, understand, and discover the latest technology in the hotel sector, with a focus on enhancing possibilities and satisfaction for future guests and employees.
Guillermo Ortega
TUI HOTELS & RESORTS
AgoraTech is a must-attend event, bringing together the elite of the hotel industry and technology providers. Without a doubt, it is a great occasion to exchange ideas, network, and continue learning from the very best professionals.
Pedro Sánchez Maldonado
Maarlab
The event is extremely interesting, particularly because of the one-to-one meetings, which provide firsthand exposure to tools and innovations within the sector. It is also an excellent opportunity to network, exchange perspectives, and stay up to date with the latest trends.
Cati Cardell
Hotels VIVA
The AgoraTech experience is a unique opportunity to connect with and get to know a variety of companies in the sector in a format that is both enjoyable and productive. It gave me the chance to discover companies I did not even know existed, offering innovative products capable of making hotel management easier. In a short period of time, you come away with a clear understanding of products and make valuable contacts for future relationships. In a world that moves very quickly, it is a pleasure to discover innovative companies that adapt easily to our needs and those of our customers. I hope to enjoy the experience again in the future and recommend participation to both companies and hotel chains. Looking forward to AgoraTech 2027.
CONSOLI ROMERO GUTIERREZ
CAN CALCO HOTELS
A spectacular place to meet professionals from the industry, offering unique opportunities for growth and learning through exceptionally high-quality contacts.
Luisa Ferrer Vicente
Areas SAU
ÁgoraTech has the ideal combination of team, venue, and format, making it easy to connect with other participants and feel part of the event from beginning to end.
Juanma García
One Shot Hotels
I wholeheartedly recommend AGORATECH to both hoteliers and technology providers. It is a unique event, exceptionally well organized, where every detail is carefully considered. What I value most is the quality of the meetings and the time dedicated to each one. It is not simply about presenting a tool, but about listening, exchanging ideas, and jointly exploring possible future projects. As hoteliers, it allows us to discover new solutions and thoughtfully evaluate those that can truly add value to our properties. Without a doubt, it is an essential event for any professional who wants to stay up to date with the latest trends and innovations in the hospitality sector. Thank you, AGORATECH!
Montse Gonzalez Collet
AQUA HOTEL GRUP
An event that is truly worth attending. A place to share a passion for technology while keeping the customer at the center of everything.
Hugo Barciela Adán
ZAFIRO by Entertainment Solutions
It has been an enriching event, not only professionally but also personally. A great opportunity to meet peers from the sector and share experiences.
Patricia Vaquerizo
Vibra hotels
I attended the second edition of AgoraTech and I can only say one thing: I hope I can attend the third edition! Thank you very much for this unforgettable experience.
Elvira de Cos Santillán
RIU
An event designed to connect with industry professionals and discover new tools, all in a relaxed atmosphere, accompanied by excellent cuisine and outstanding facilities.
Jorge Santana
Smy Hotels
The leading institutional event where technology and hospitality come together to drive sector development, encourage collaboration among key stakeholders, and promote a shared vision of innovation and progress.
Carlos Martínez
Blauhotels
This was my first year attending and I hope it will be the first of many. Everything was fantastic.
Rosa Macià Abelló
Evenia Hotels
It was my first year at ÁgoraTech and the experience completely exceeded my expectations. I leave not only with valuable insights, but also with a strong sense of community, innovation, and shared energy. Congratulations to the entire team for creating such an inspiring event—without a doubt, a benchmark that encourages us to return and continue growing together.
Milena Intelisano
SB Hotels Spain
There are events remembered for the business opportunities they generate, and others that leave a lasting impression because of the people they bring together. For me, ÁgoraTech accomplished both. They were intense days filled with conversations, learning, and the exchange of ideas, but above all with reunions. Beyond technology, projects, and results, what truly matters are the relationships we build along the way. I leave with new opportunities, fresh perspectives, and, above all, the satisfaction of continuing to strengthen relationships that go far beyond business.
Francisco Ochoa Roldán
Noray
ÁgoraTech is not just another event. It is the place where ideas meet the people who make them possible. In every edition, you can feel something that is hard to manufacture: genuine energy, conversations that go beyond business-card networking, and an ecosystem of talent and technology that grows with each gathering. If you are thinking of attending next time, stop thinking and do it. The connections, projects, and community built here are unlike anything else.
Jose Luis Nevado Martínez
SIPAY
The meetings were good and productive, but the networking opportunities in such a spectacular and relaxed environment were the highlight. Thank you.
Eider Sola
Adyen
A great event, meticulously organized and with a truly exclusive level of service. The care and dedication invested in its organization are evident. More than a client, I felt like a guest, enjoying a complete and distinctive experience. The keynote was fascinating and the networking especially valuable, enabling new contacts and opening doors to future collaborations and solutions.
Sandra Plana Just
PortAventura World
I attended Agoratech 2026 and the experience was extremely positive. The organization was impeccable, with a well-structured agenda and spaces that effectively facilitated both presentations and networking. It is an excellent meeting point between hospitality and technology where valuable ideas and conversations emerge.
JAVIER MARÍ FERRER
INSOTEL HOTEL GROUP
It gave us the opportunity to connect in a far more personalized way with exhibitors and attendees, thanks to the smooth transitions between interviews and networking areas. This created a level of closeness that would normally take weeks or months to achieve. We have a very positive assessment of the experience and are already looking forward to the next edition.
Mariano Torres Catalano
Can Calco Hotels
The perfect event for connecting with hotel chains that are genuinely interested in driving change within their digital ecosystems.
Sebastia Vidal Nicolau
CEI Europe / QuoHotel
A truly innovative event within the hospitality sector.
Daniel Just.
Cerium TECNOLOGIAS.
ÁgoraTech has already become a must-attend event because it connects hoteliers and technology partners around a common purpose: sharing a vision, building the future, and forming a community with a genuine desire to transform the industry.
FERNANDO LÓPEZ JIMÉNEZ
EIK HOTELES